Partipost Campaign Payments and Creator Rights Issues
Influencers and creators across Southeast Asia are raising concerns about influencer marketing platform Partipost, accusing the company of delaying or…
Popfly Creator Sponsorship: A New Era for Creators
Popfly is changing the way influencer marketing works by giving creators the power to pitch their own ideas instead of…
YouTube Spotlights Creators Seeking 2026 Emmy Nominations
YouTube is once again stepping up its game when it comes to securing mainstream entertainment recognition with the announcement of…
Creator Economy Startups Are Raising Millions With Pitch Decks
The creator economy is rapidly evolving into one of the most attractive sectors for venture capital investment, with startups focused…
Creator Economy Jobs Rise as Brands Hire In-House Influencers
A new era in India’s creator economy is beginning. Companies are now increasingly hiring influencers and content creators as part…
Influencer Marketing Budget Guide for 2026
Influencer marketing has evolved far beyond being an experimental marketing tactic. In 2026, creator partnerships are becoming a central part…
IAB UK Creator Qualification to Boost Influencer Marketing
The UK’s first industry-backed creator qualification programme has been officially launched by IAB UK, targeting content creators, influencers and digital…
Creator Marketing: Patrick Starrr Formula 1 beauty campaign
Beauty influencer and entrepreneur Patrick Starrr is shifting gears with ONE/SIZE’s newest campaign inspired by Formula 1. It promotes its…
Creator Coworking Spaces Transforming the Influencer Economy
The creator economy is evolving rapidly, and a new trend is starting to change the way influencers do business, collaborate…
B2B Influencer Marketing Strategy: Drives Pipeline Growth in 2026
For years, B2B influencer marketing was viewed mostly as a branding tool. However, in 2026, it becomes obvious that creator…
How AI Is Transforming Influencer Marketing in 2026
Influencer marketing is experiencing rapid changes that are made possible due to advancements in artificial intelligence. Influencer marketing is being…
TikTok Is Changing Travel Marketing With Creator-Led Discovery
It looks like the days when TikTok was known exclusively as the source of viral entertainment videos have passed. The…
India’s Creator Economy Shifts to Formal Influencer Marketing
India’s creator economy is evolving from a largely experimental space into a more organised, measurable and commercially driven industry. This…
B2B Influencer Marketing Attribution: How Brands Track Revenue
B2B brands usually have a good understanding of how many views, likes, comments, and shares their influencer campaigns are generating.…
DICK’S Varsity Team Creator Program for Influencers
In addition to building influencer relationships, DICK’S Sporting Goods has developed its Varsity Team program into a full-scale brand marketing…
Thailand Influencer Economy 45 Billion Baht Regulation Calls
The influencer economy in Thailand has become a significant segment in the country’s digital business ecosystem. It is now worth…
KidZania India Appoints Bloomingdale PR for Influencer Marketing
KidZania India has officially partnered with Bloomingdale Public Relations as its influencer marketing agency. This signals a stronger focus on…
Influencer Marketing Performance Channel Insights and Stats
Gone are the days when influencer marketing was a nice-to-have element in a brand’s media plan. Previously, it was driven…
Ad Holding Companies Transforming the Creator Economy
The creator economy is no longer a side channel for brand promotions. It is fast becoming one of the pillars…
X Creator Connect Uses AI Ads to Link Brands and Creators
X is reportedly working on a new advertisement tool called Creator Connect. This tool aims to assist brands in collaborating…