Partipost Campaign Payments and Creator Rights Issues
Influencers and creators across Southeast Asia are raising concerns about influencer marketing platform Partipost, accusing the company of delaying or…
Influencers and creators across Southeast Asia are raising concerns about influencer marketing platform Partipost, accusing the company of delaying or…
Popfly is changing the way influencer marketing works by giving creators the power to pitch their own ideas instead of…
YouTube is once again stepping up its game when it comes to securing mainstream entertainment recognition with the announcement of…
The creator economy is rapidly evolving into one of the most attractive sectors for venture capital investment, with startups focused…
A new era in India’s creator economy is beginning. Companies are now increasingly hiring influencers and content creators as part…
Influencer marketing has evolved far beyond being an experimental marketing tactic. In 2026, creator partnerships are becoming a central part…
The UK’s first industry-backed creator qualification programme has been officially launched by IAB UK, targeting content creators, influencers and digital…
Beauty influencer and entrepreneur Patrick Starrr is shifting gears with ONE/SIZE’s newest campaign inspired by Formula 1. It promotes its…
The creator economy is evolving rapidly, and a new trend is starting to change the way influencers do business, collaborate…
For years, B2B influencer marketing was viewed mostly as a branding tool. However, in 2026, it becomes obvious that creator…
Influencer marketing is experiencing rapid changes that are made possible due to advancements in artificial intelligence. Influencer marketing is being…
It looks like the days when TikTok was known exclusively as the source of viral entertainment videos have passed. The…
India’s creator economy is evolving from a largely experimental space into a more organised, measurable and commercially driven industry. This…
B2B brands usually have a good understanding of how many views, likes, comments, and shares their influencer campaigns are generating.…
In addition to building influencer relationships, DICK’S Sporting Goods has developed its Varsity Team program into a full-scale brand marketing…
The influencer economy in Thailand has become a significant segment in the country’s digital business ecosystem. It is now worth…
KidZania India has officially partnered with Bloomingdale Public Relations as its influencer marketing agency. This signals a stronger focus on…
Gone are the days when influencer marketing was a nice-to-have element in a brand’s media plan. Previously, it was driven…
The creator economy is no longer a side channel for brand promotions. It is fast becoming one of the pillars…
X is reportedly working on a new advertisement tool called Creator Connect. This tool aims to assist brands in collaborating…