INFLUISH, an influencer marketing and creator growth startup, has raised pre-seed funding at a valuation of ₹25 crore. The startup is looking to strengthen its platform for creators, brands, and agencies.
The funding round saw participation from angel investors including Pankaj Vermani, Jeetendra Tewani, and Sachin Harneja. While the company did not disclose the exact amount raised, the new capital is expected to support product development, creator workflow tools, monetisation features, and Meta API-powered capabilities.
INFLUISH Plans to Build More Tools for Creators
Founded in 2022 by Sankalp Nag, Tushar Jain, and Shivani Rajora, INFLUISH is building an integrated platform. It is designed to help creators grow, learn, and earn from their audiences.
The company aims to solve a common challenge in the creator economy: creators often depend on multiple disconnected tools, agencies, and manual workflows to manage growth, brand collaborations, performance insights, and monetisation. In response, INFLUISH wants to bring these needs into one platform.
Through its ecosystem, the startup offers creator growth tools, verified performance insights, creator education, monetisation opportunities, and brand collaboration support.
Meta API-Powered Creator and Brand Workflows
INFLUISH says its platform is powered by official Meta APIs. This allows creators, brands, and agencies to work through more trusted and data-backed workflows.
This can help improve creator discovery, verification, collaboration management, and campaign performance tracking. For brands and agencies, reliable creator data is becoming increasingly important. Influencer marketing continues to grow across Instagram, Facebook, and other social platforms.
The company says it already has more than 5 lakh creators onboarded. This positions INFLUISH as a growing infrastructure player in India’s creator economy.
Funding to Support AI Tools, Monetisation, and Brand Dashboards
With the fresh funding, INFLUISH plans to expand its creator growth suite and introduce more monetisation opportunities for creators. Additionally, the startup plans to launch new AI-powered tools, enhance dashboards for brands and agencies, and build deeper payments and collaboration infrastructure.
These additions could make it easier for creators to manage brand partnerships, track performance, and access income opportunities from a single platform.
INFLUISH Targets ₹100 Crore ARR by December 2027
INFLUISH is currently growing at around 50% month-on-month and is targeting ₹100 crore in annual recurring revenue by December 2027.
The company’s growth comes at a time when India’s creator economy is expanding rapidly. More creators are seeking professional tools to manage content, collaborations, and monetisation. As brands continue to increase influencer marketing budgets, platforms like INFLUISH are trying to simplify how creators and businesses connect.
Why This Matters for the Creator Economy
The INFLUISH pre-seed funding round highlights continued investor interest in creator economy infrastructure. Instead of focusing only on influencer campaigns, the startup is positioning itself as a full-stack platform for creator growth, learning, data verification, monetisation, and brand collaboration.
As creators become more professional and brand partnerships become more data-driven, platforms that combine workflow management, verified insights, and monetisation tools could play a larger role in the future of influencer marketing.
For creators, INFLUISH’s expansion may offer more ways to grow their audience and earn from their content. For brands and agencies, it could provide better access to verified creator data and streamlined campaign workflows.
